Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscienc...(展开全部)

America's best-known master of conversation unveils his secrets for getting the talk flowing smoothly in any situation. "Communication is a necessary skill: Larry King is a master of communication, and now he's shared what he knows. If only he'd written the book sooner, I might have had a more interesting career."--Dan Rather.

This is the classic introduction to technical analysis, with valuable strategies for all investors and traders. "How Charts Can Help You in the Stock Market" has shown two generations of investors how to use the tools of technical analysis to better time their buys and sells, and improve their overall trading performance. First published in 1962, it was the first book to provid...(展开全部)

This is the classic introduction to technical analysis, with valuable strategies for all investors and traders. "How Charts Can Help You in the Stock Market" has shown two generations of investors how to use the tools of technical analysis to better time their buys and sells, and improve their overall trading performance. First published in 1962, it was the first book to provid...(展开全部)

In his inspiring new book, You Don’t Need a Title to Be a Leader , Mark Sanborn, the author of the national bestseller The Fred Factor , shows how each of us can be a leader in our daily lives and make a positive difference, whatever our title or position. Through the stories of a number of unsung heroes, Sanborn reveals the keys each one of us can use to improve our orga...(展开全部)

In his inspiring new book, You Don’t Need a Title to Be a Leader , Mark Sanborn, the author of the national bestseller The Fred Factor , shows how each of us can be a leader in our daily lives and make a positive difference, whatever our title or position. Through the stories of a number of unsung heroes, Sanborn reveals the keys each one of us can use to improve our orga...(展开全部)

Getting someone to tell the truth is an essential skill that very few people possess. In the boardroom, classroom, or our own homes, every day we interact with others and try to get the truth from them. People are often untruthful out of fear of negative consequences associated with divulging information. But if a person is made to forget the long-term outcomes of lying, he or ...(展开全部)

Getting someone to tell the truth is an essential skill that very few people possess. In the boardroom, classroom, or our own homes, every day we interact with others and try to get the truth from them. People are often untruthful out of fear of negative consequences associated with divulging information. But if a person is made to forget the long-term outcomes of lying, he or ...(展开全部)

Mindfulness practices anyone can do anytime. If you’ve heard about the many benefits of mindfulness practice but think you don’t have time for it in your busy life, prepare to be proven delightfully wrong. Mindfulness is available every moment, including right now, as Zen teacher Jan Chozen Bays shows with these twenty-five mindfulness exercises that can be done anywhere. Use t...(展开全部)

A collection of inspiring essays by the photographer Robert Adams, who advocates the meaningfulness of art in a disillusioned society In Art Can Help, the internationally acclaimed American photographer Robert Adams offers over two dozen meditations on the purpose of art and the responsibility of the artist. In particular, Adams advocates art that evokes beauty without irony or...(展开全部)